LinkedIn HQ Vision Film
GenslerLinkedIn HQ Vision Film
During the construction of LinkedIn’s new headquarters, Gensler wanted to maintain employee excitement and reinforce confidence in the vision before the space was complete. I helped shape a forward-looking narrative that overlaid architectural renderings onto work-in-progress footage, allowing teams to see and feel what was coming. The film functioned as both morale-building and expectation management, aligning internal stakeholders around the future of the project.
Brand Positioning Film
Calmwater FinancialBrand Positioning Film
Following a recent rebrand, Calmwater needed to reintroduce itself in a way that felt authentic and aligned with its values. I worked with leadership to clarify the firm’s voice and core principles, ensuring the brand narrative extended beyond visuals into substance. The resulting positioning film helped reestablish trust with existing clients while creating a confident foundation for future growth.
“Design That” Explainer
BVH Architecture“Design That” Explainer
BVH sought to elevate its role in the community beyond traditional architectural services. I helped frame the educational series as a broader brand narrative around design-driven problem solving and community impact. The resulting animation served as both awareness-building and brand repositioning, reinforcing architecture as essential infrastructure rather than a transactional service.
Not Boring Customer Testimonial
WorkshopNot Boring Customer Testimonial
Workshop wanted to leverage customer proof in a way that felt true to their brand rather than defaulting to a traditional corporate format. I helped reposition the testimonial as a story-driven asset that reinforced core product value while differentiating from competitors’ predictable messaging. The result was a piece that strengthened credibility and social proof while standing out within the communications space.
StoryHook tailored their approach to match our expectations and delivered a campaign that truly reflected BVH. They guided the process with the right balance of candor and encouragement, elevating our rigor and passion along the way.
- BVH Architecture
Photorealistic Product Animation
Virtual IncisionPhotorealistic Product Animation
Virtual Incision needed to immediately communicate elite engineering and category-defining innovation. I worked upstream on positioning to ensure the visual language reflected technical excellence and long-term ambition, not just product features. The resulting homepage animation became a signal asset—establishing credibility and reinforcing VI’s place at the forefront of surgical robotics.
The caliber of work was exceptional and strategically aligned. What stood out most was the efficiency — every opportunity was fully leveraged, creating far more value than we expected.
- Horizon Surgical
Tradeshow Banners & Device Renders
Horizon Surgical
Tradeshow Banners & Device Renders
Horizon was entering a critical visibility phase and needed to project legitimacy to investors and industry stakeholders. I translated complex CAD engineering into photorealistic visuals that elevated perception from “early-stage device” to “mature, investment-ready platform.” The booth presence helped position the company as technically sophisticated and ready for its next milestone.
StoryHook fills a lot of gaps for us including video production, photography, website design, marketing planning, and technical writing. They have brought value to our company well beyond what we have invested.
- Virtual Incision
Tradeshow Booth Display
Sovato
Tradeshow Booth Display
Following a visual rebrand, Sovato needed its physical presence to match its new identity. I structured the booth around a clear messaging hierarchy and consistent visual system to strengthen brand recognition and attract the right audience. The materials were designed to serve beyond one event, creating durable assets aligned with long-term positioning.